The History of the Internet
We created the History of the Internet to help launch Internet Explorer 8 at a Microsoft conference. Using self-deprecating humor and inside references for the web developer attendees, we overcame a notoriously judgmental audience who couldn’t help but tweet how much they enjoyed it.
We obliged our excited audience with a link to the video and the buzz accelerated until it was picked up by a number of major tech blogs and even the Los Angeles Times.