8 key B2B marketing steps to take that may differ from B2C
Business-to-business (B2B) marketing focuses on directly aiming product advertising to other companies. It's a significantly different process than business-to-consumer (B2C) marketing. While on the surface, they may seem the same, the fact remains that there are fundamental differences between both marketing methodologies.
Identity Marketing: How Can Companies Relate to Customers' Changing Identities?
How to Find a New Audience After Hitting a Marketing Plateau